Cal was first. The first public university in the great state
of California. They are the pioneers. They are the trailblazers who started it all.
Same goes for Under Armour. When status quo was the status quo, they changed
everything. Starting revolutions. Challenging authority. Being first. That’s what
Cal and Under Armour have been doing since their respective day ones. Now, together,
through passion, design, and the relentless pursuit of innovation, they fight to
keep that revolutionary spirit alive.